How Webinars Transformed My Life,
And Maybe They'll Change Yours Too.

My journey wasn't always smooth. From the depths of the recession to building a million-dollar business,
here's how I discovered the power of authentic connection through webinars.

  • 2008
    The recession hit hard
    Real estate tanked. My income dropped from $250K to $15K Almost lost my home. Twice.
  • 2009
    Found YouTube by accident
    Started using video to get real estate leads
    Realized I loved the way video helped me connect with people.
  • 2010-2011
    Pivoted out of panic
    Took whatever consulting gigs I could get, flash mob companies, big brands, whoever would say yes Still barely staying afloat.
  • 2011
    Built my first course- YouTube Revealed
    Spent 6 months building it between midnight and 3 AM Launched it... and crickets. I had no clue how to sell it.
  • 2012
    Heard about webinars
    Terrified but desperate, I ran my first one from a freezing trailer in lowa It made $2K. In a single night. I couldn't believe it.
  • 2013-2014
    Doubled down on webinars
    Started focusing on value, not just selling Grew my list to 14K. Made $250K in course sales. Slowly got my confidence back.
  • 2015
    EasyWebinar was born
    None of the tools out there did what I needed, so I built one that did We crossed $1M in sales that year.
  • 2016-2018
    The biggest chapter yet
    My wife and I traveled to Haiti 16 times to adopt our sons Automated webinars ran in the background and kept the business going while we became a family of five.
  • 2019-2020
    Covid Hit. We Adapted
    Covid changed how we work, sell, and communicate. We reworked EasyWebinar to boost live and automated engagement, improve show-up rates, and give our users deeper analytics to scale smarter.
  • Today
    Still showing up
    Still showing up, just with a bigger view. After running hundreds of webinars and seeing what actually works across thousands of events, I wrote The Sales Experience to pass it on. It's all about helping entrepreneurs grow through high-impact events that sell, without feeling salesy.

What I Do Now

I help entrepreneurs, coaches, creators, and businesses grow smarter, using the power of live video, high-converting presentations, and real connection. Through EasyWebinar, trainings, and now my book The Sales Experience, I teach people how to grow their business with sales and marketing strategies that feel human, without losing the efficiency and freedom that automation brings.

My Mission

To help 1 million businesses scale their sales and marketing through high- impact video and authentic storytelling Whether you call it a masterclass, a webinar, or a high-converting sales experience, I'm here for it.

Casey

What I Use. What I Teach. What You Can Try.

I help coaches, consultants, and creators sell through simple webinars. Just real connection and strategies that actually convert.

Casey

EasyWebinar Platform

All-in-one tool for running live and automated webinars

CaseyLive, automated + Evergreen formats

CaseyBuilt-in marketing & conversion tools

CaseyCustomizable pages & in-depth tracking and analytics

Casey

The Sales Experience (Book)

Real stories + practical frameworks for selling without the ick

CaseyAuthentic sales approach

CaseyConversion psychology

CaseyCloneable structure, strategies, and formulas

Casey

Training & Coaching

Courses and coaching to help you grow with webinars. without the hustle

CaseyHigh-converting webinar frameworks

CaseyScalable, automated sales systems

CaseyLive sessions + optional 1:1 support

Thanks For Being Here

Whether you're launching your first product or scaling your 10th course, I'm here to help make it simpler and a whole lot more doable.