Need Help Creating a New Idea in 2025? Ask Your Audience.
Let’s be real: coming up with your next big content idea, offer, or course can feel like throwing spaghetti at the wall. What will land? What does your audience really want? How do you know what will convert?
The answer is shockingly simple—and still underused:
📣 Just Ask.
Seriously. Ask your audience what they need. What keeps them up at night. What frustrates them. What they wish someone would just freaking solve already.
Whether you’re creating a video, a lead magnet, a membership, or a product—your tribe has the answers.
Here’s How to Do It in 2025:
1. Use Polls, DMs, and Surveys
Use Instagram Stories, TikTok Q&As, or LinkedIn polls. Drop a one-question form in your emails. Use tools like:
- Typeform
- Google Forms
- Thrive Quiz Builder
- Your CRM (like KuedCRM or ActiveCampaign)
Ask things like:
- “What’s your biggest frustration with [topic]?”
- “If I could solve one thing for you, what would it be?”
- “What would make [this goal] feel easier?”
2. Listen to the Language
The words your audience uses are gold. Screenshots from DMs, comments, reviews—they tell you how your people think, feel, and talk. Use their words in your marketing.
3. Build In Public (With Feedback Loops)
Show people what you’re creating while you’re creating it. Ask: “Would you want this?” “What would make it even better?” That’s market validation and pre-launch buzz, all in one.
Let Me Give You a Real Example…
Years ago, I noticed livestream creators needed better analytics—so we built a tool (Fullscope) based on that feedback. While Periscope is long gone, the lesson is timeless: LISTEN → SOLVE → SERVE.
Today, I do the same thing when launching programs like Kued.co or our new Intensify training. Every new feature, module, or offer? It starts by listening to what people are stuck on.
Bonus Tip: Smaller Is Better
You don’t need 1,000 responses. Sometimes 10 people who deeply engage are all the clarity you need. Don’t ignore your micro-audience—they’re the ones who show up, care, and pay.
The Bottom Line
Ask your audience. Frequently. Use what they give you. And let it guide the content, products, and offers you bring to life.
Casey’s Super Tip: When you post your content, title it the way your audience would search for it. Use keywords they use. Add specific hashtags. Make your content easy to find and easy to say yes to.
🎥 Check out this throwback Periscope (yep, we’re going old school!) for more inspiration:
Want more support figuring out your next offer or content flow? Get the Kued Method™ — our strategy for capturing, creating, and converting your audience inside an ecosystem you actually own. Learn more here.
