In the last month or so YouTube has made even more changes, making 2012 literally their makeover year.
The most recent changes are in the admin section of YouTube, the home page, and so far my favorite change, YOUTUBE PLAYLISTS!
I’m trying to figure out why I am so in love with this Playlist change?
(And just so you know, if you go in and see that your playlist doesn’t look like this yet, like all of YouTube’s updates, they are rolled out slowly.)
I think that my weird obsession with the playlist layout comes from the fact that all the videos in a playlist can be found built into the player! Like chapters in a book.Â And if you think about it, videos in a playlist are like chapters in a book.Â Your playlist should have continuity and just like a good book, they should map a users experience through your businesses story.
The most recent changes feel like a deeper push into the full integration of Google Plus with YouTube.
Navigation wise, when you own a YouTube channel (which essentially now is defaulted when setting up a Gmail account) Google plus navigation tools and YouTube tools are found at the top of the page in a different place and in a new format then before.
Directly under the upload button you will find a drop down of 4 selections.
The Video Manager will take you into all of your video uploads.Â From there you can really go anywhere in the back office.
The Analytics takes you into all of the data and stats your videos have been collecting as they have been made public.Â YouTube Analytics also can give you engagement data, such as likes, comments and shares.
The YouTube Channel link will send you directly to your channel home page so that you can edit the layout and see things from the viewers perspective.
The PLAYLIST navigation will take you into the back office to where you can create and add your YouTube videos to specific playlists.
I am super excited to see what other YouTube updates are coming out.Â
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And let me know, can you see your own video content being put into a Playlist or can you see them as chapters in a book? ( I’ll be picking one winner to receive my full book YouTube Revealed for free)